JEREMY PIGUET

Senior Consultant within a cross-industry team specialized in Customer & Digital Advisory (Customer Experience, Marketing & Operational Strategy, Digital & Innovation, Business Transformation).

In addition to my consulting role, I am contributing to an intrapreneurial project (new ways of working: design a solution to enable KPMG France's employees to work remotely from any of our 238 offices country-wide).

Key engagements & responsibilities:
- Defined a new marketing operating model for the cash credit activity of a Tier-1 bank
- Assess the CX impacts linked to the separation of a major European retail bank

As a Junior Management Consultant, I worked on multiple engagements covering CX, Marketing strategy, new offers & business models in the Financial Services industry

Key engagements & responsibilities:

• Customer Experience & Marketing:
- Defined a Customer Experience strategy roadmap for a leading French neobank (scope:
customer insights, customer journey, customer care, organizational diagnosis, CX initiatives), presented to C-suite stakeholders
- Created a new B2B offer for a Tier-1 mutual bank: led offer design workshops, provided a growth projection tool for the Group's regional banks, forecasted nationwide revenue

• Operational Strategy:
- Performed a commercial due-diligence for a merger between 3 fintechs (worked with CxOs & shareholders to align their commercial strategies)
- Redesigned the commercial organization for KPMG France's SME accountancy & consulting division

• Contributed to 3 KPMG market studies and their go-to-market:
1) Panorama of neobanks & challenger banks in France (market landscape & customer behaviour analysis, in partnership with Ipsos)
2) Benchmark: Innovation in the payment cards market
3) KPMG Customer Experience Excellence

• Conducted training sessions:
- Internal: CX & Marketing engagements feedbacks, Introduction to Fintech
- External: Fintech introduction course at Université Paris-Dauphine

End of studies internship as a Junior Consultant at IBM Global Business Services - Retail Banking practice

Key engagements & responsibilities:
• For a Tier-1 retail bank, overhaul of the sales model to reduce time-to-market and to allow more flexibility for new offers development: Agile-Scrum project management, business analysis, functional specification
• Organised a 3-day full-time IBM training session 'Foundation Consulting Skills'
• Participated in a market intelligence study on the topic of new banking trends & uses

Part of the Market Operations team of EY WEM (Western Europe & Maghreb). Worked with 4 industries/market segments: Growth Markets, Telecom-Media-Technology, Energy, Private Equity

Key responsibilities:
• Managed key accounts: participated in account strategy meetings, established follow-up action plans, and wrote reportings
• Managed market segments: forecasted accounts revenue on Private Equity accounts, compiled market segment dashboards
• Researched & analysed customers and prospects performance (EY sales/pipeline & public information)

Freelance consultant for one of the fastest-growing fintechs in Europe

Key responsibilities:
• Managed the team of French Campus Ambassadors (25+ persons)
• Promoted N26's offer to millenials
• Provided feedback to the HQ teams in Berlin
• Organised 2 conferences and 1 meet-up in Paris with the French General Manager

Founded in 2013, N26 is Europe’s first Mobile Bank with a full European banking license, and more than 4M customers.

From intern to Freelance consultant for Netgem's Business Development team (Telco TV solutions)

Key responsibilities:
• Gathered market intelligence: identified market opportunities among telco and TV providers in EMEA & Asia regions
• Supervised a lead generation campaign (worked with a specialised agency) before IBC '17 show
• Managed the CRM database (structure & clean-up)
• Established commercial contacts with identified targets
• Designed Netgem TelcoTV offer sales presentation deck
• Pushed e-mail campaigns (MailChimp)

Assistant to the Marketing Department of ESSCA Business School. Part-time position in parallel to my studies

Key responsibilities:
• Provided insight on ESSCA's online presence, and areas of improvement (website, social media, brand image)
• Managed 'Candidats ESSCA' Twitter account & Facebook page, dedicated to the school's candidates
• Updated the CRM database (Microsoft Dynamics)
• Handled calendar & logistics for ESSCA's promotional forums: 150+ high schools & educational forums/year
• Helped with the logistics of "Concours Accès" in Villepinte (Paris) for 3 years

Member of a professional student organization, I managed internal projects

Key responsibilities:
• Project Management - Implemented an internal enterprise communications software : defined user needs, deployed Slack, trained staff (40 members on 2 campuses) and provided training to other Junior-Entreprises during a regional congress
• Managed & delivered a full website revamp project: technical setup, content, maintenance, SEO
• Handled communications: social networks, events, communication in the school

Established in 1983, ESSCA Junior Conseil, Junior-Entreprise of ESSCA, offers market studies, surveys, audits & various services to companies and startup entrepreneurs, while allowing ESSCA students to put their business knowledge into practice.

Salesman for "Réseau Club Bouygues Telecom" in Paris Haussmann store for my 2nd year internship. My job was to provide a high quality customer service for both clients and prospects, in a highly competitive market (4 major telecom players in France).

Tasks :
- Mobile & landline plans sales
- Mobile devices sales and setup
- Customer service & advisory
- Merchandising

Internship in the social media team of a leading French digital communication agency

Key responsibilities:
• Managed social media accounts on Facebook (20k-100k likes) & Twitter (1.2k-25k followers) for various customers
• Prepared and published a live-tweet for a TV documentary on Arte
• Wrote & managed content for a brand content website
• Moderated an online public consultation platform for the French government
• Used the following tools : TweetDeck, Buffer, SocialBro, Crowdbooster, MailChimp, Google Analytics, Facebook/Twitter Analytics, Slack

First French Ambassador for Snapchat, before it opened its branch in France (freelance position)

Key responsibilities:
• Acted as a liaison between Snapchat's HQ in Los Angeles and France
• Localized (translated) Snapchat's UI
• Provided input on Snapchat's press coverage in French media (reviews)
• Provided input on French cultural events (Our Story feature)

As the French Language Ambassador, I had to keep French culture and users habits in mind when localizing the app: this ensured that Snapchat's product was fully adapted to the French market and to the app's target users.

Graduated - Obtained a Master's degree in Management & Digital Marketing from ESSCA on its Parisian campus.

• Thesis/Mémoire de fin d'études - Concurrence et politique de la concurrence dans le marché des télécoms

• Part of the student groups selected for EQUIS & AACSB accreditations audit procedures.
• TEDxEssca 2017 staff member: I organised the school's first TEDx conference in Angers, France.
• Student group delegate; I represented students during meetings with the school's management.

ESSCA is a Triple Crowned (AACSB, EQUIS+EPAS, AMBA) French business school, established in 1909, member of the Conférence des Grandes Ecoles.